Red Cross Blood Service

Red Cross Blood Service

A cross-platform campaign to increase blood donations.

After Narelle’s life was saved by the generous blood donations of Australians, her husband, Tane was inspired to organise a thank you card from their community. It was his way of showing donors that they had a huge impact, not just on Narelle, but everyone in her life. The short documentary shows Tane’s journey passing around the ‘Thank You’ card. The brief was to create an honest but uplifting film that thanks existing blood donors as well as encourages new donations.

Director / Editor / Producer – Nicholas Carlton
DOP – Shyam Ediriweera
Music – Dmitri Golovko
Executive Producer – Jessica Norton
Agency: RAPP
Production Company – Kojo

This is a unique website which will require a more modern browser to work!

Please upgrade today!